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Now available for preorder:
The San Francisco Panorama.
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Coffee-mate and Linens 'N Things Announce the 'Redecorate with Coffee-mate' Contest Offering a $10,000 Grand Prize - - - - GLENDALE, Calif., Dec. 28 /PRNewswire/ -- For the first time in 40 years, Nestle(R) Carnation(R) Coffee-mate(R) is contemporizing its look with innovative new packaging. America's favorite non-dairy creamer is now available in a sleek, proprietary plastic bottle with a resealable cap, making it easier to hold, easier to open, easier to pour and easier to enjoy. Coffee-mate continues to transform ordinary coffee into an enjoyable coffee break with the same rich and creamy taste and exciting flavor variety. In celebration of its packaging makeover, Coffee-mate has partnered with national retailer, Linens 'N Things, to launch the "Redecorate with Coffee- mate" Contest. Coffee drinkers will have the opportunity to transform their favorite coffee-drinking spot in their home with a redecorating makeover. Over $38,000 in prizes will be awarded to 17 lucky winners. "We are so excited about Coffee-mate's contemporary new look that we wanted to extend the same opportunity for coffee drinkers to makeover that special place where they enjoy their cup of coffee. In addition to making Coffee-mate easier to use, we also wanted to make it easier for consumers to enhance their overall coffee-drinking experience," said Terri Haywood, communications manager for Nestle USA -- Beverage Division. The "Redecorate with Coffee-mate" Contest runs January 1 through March 15, 2001 and will award 17 winners over $38,000 in prizes (see prize breakdown on next page). Entrants are asked to describe their favorite coffee-drinking spot in their home, how that special place influences their overall coffee- drinking experience and why they'd like to a win a decorating makeover to transform that room. The grand prize winner of the "Redecorate with Coffee-mate" Contest will receive a $10,000 gift certificate to Linens 'N Things, a personal design consultation, a top of the line coffeemaker and a year's supply of Nestle(R) Carnation(R) Coffee-mate(R) products. Additionally, the grand prize winner and a guest will win a trip to New York City to visit the Linens 'N Things flagship store in Paramus, N.J. Coffee-mate also will award one first prize winner a $2,500 gift certificate from Linens 'N Things, a personal design consultation, a top of the line coffeemaker and a year's supply of Nestle(R) Carnation(R) Coffee-mate(R) products. Additionally, 15 second prize winners will each receive a $1,000 gift certificate to Linens 'N Things and a year's supply of Nestle(R) Carnation(R) Coffee-mate(R) products. To enter the "Redecorate with Coffee-mate" Contest, submit an essay (200 words or less) describing your favorite coffee-drinking spot in your home, how that special place influences your overall coffee-drinking experience and why you would like to win a total decorating makeover to enhance the room/area. Entries will be judged on originality, uniqueness of response, enthusiasm and redecoration potential. Essays should be typed or clearly printed on an 8 1/2" x 11" piece of paper with the entrant's name, address and daytime phone number on the top of the page. Each entry also must include a photo of the room/area with the entrant's name, address and phone number on the back and one UPC symbol (barcode) from any Nestle(R) Carnation(R) Coffee-mate(R) product. The contest kicks off January 1, 2001, and ends March 15, 2001. Entries can be mailed to Publicis Dialog, Attn: "Redecorate with Coffee-mate" Contest, P.O. Box 809014, Dallas, TX 75380. Online registration also is available, beginning at 12:01 a.m. PST January 1, 2001 through 11:59 p.m. PST March 15, 2001. Void where prohibited or restricted by law. Residents of Arizona, Colorado, Maryland, North Dakota and Vermont need not include proof of purchase. For contest rules and complete details, send a SASE by March 1, 2001, to Publicis Dialog, Attn: "Redecorate with Coffee- mate" Contest Rules, P.O. Box 809014, Dallas, TX 75380. Washington and Vermont residents may omit return postage. For well over a century, Nestle has been making the very best food and beverage products for families around the world. In the U.S., Nestle's well- known brands include: Nestle(R) Toll House(R), Nestle(R) Nesquik(TM), Carnation(R) Coffee-mate(R), Stouffer's(R), Lean Cuisine(R), Nescafe(R), Libby's(R) Juicy Juice(R), Buitoni(R), Taster's Choice(R), Ortega(R), PowerBar(R), Nestle(R) Crunch(R), Butterfinger(R), Wonka(R), Friskies(R) Fancy Feast(R), ALPO(R), and Mighty Dog(R). Headquartered in Glendale, Calif., Nestle USA has 19,000 employees, $8 billion in sales and is part of Swiss- based Nestle S.A. -- the world's largest food company. SOURCE Nestle USA
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