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The First Millennium Baby Doll is in its Gestation!

Mattel Leads the Race with the Cabbage Patch Kids Millennium Celebration Baby and Other Cool Products for the New Century

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EL SEGUNDO, Calif., May 6 /PRNewswire/ -- The seed was sowed to produce the first Millennium baby - Cabbage Patch Kid baby that it is! For those closely monitoring the countdown to the millennium, it's a hot concept for certain, but nothing will be hotter this Fall than the toys that Mattel, Inc. (NYSE: MAT) is releasing to celebrate this once-in-a-lifetime event. In addition to Cabbage Patch Kids(R) MILLENNIUM CELEBRATION(TM) Baby, consumers will find several products to ring in the new millennium including MILLENNIUM BRIDE(TM) BARBIE(R); MILLENNIUM MINNIE designed by Bob Mackie, HAPPY NEW YEAR(TM) DIL and HOT WHEELS(R) -- The Official Cars of the New Millennium.

The Millennium Celebration Baby boy wears a shiny party top hat, while the girl wears a sparkling tiara. Each baby wears diapers and sash, and comes with blow horn, baby bottle, birth certificate dated January 1, 2000 and nametag. These babies are expected to be available in September at an approximate retail price of $19.99.

After a year of whirlwind events celebrating her 40th Anniversary, Barbie doll will hail in the new century as a bride. The Millennium Bride Barbie doll is a high-end numbered limited edition collectible ready to walk down the aisle wearing a stunning, heavily beaded silver-gray wedding gown. Her strapless illusion style bodice is made of pale silver satin and tulle gently covering her shoulders. Barbie doll's accessories include crystal jewelry, silvery bridal bouquet and a corresponding certificate of authenticity. She will be available in December 1999 at an approximate retail price of $499.99.

But the Barbie doll's classic face isn't the only irresistible one that Mattel will be dressing this millennium. Bob Mackie has created a fabulous ensemble to outfit the one and only Minnie Mouse. "Millennium Minnie by Bob Mackie" wears a sparkling red satin dress adorned with a shimmering red and silver starburst glitter design. The dress is fashionably styled with a beautiful sparkling bow and detailed design which Mackie has incorporated into Minnie's accessories. From head to toe these enhancements include a beaded necklace and bracelet, and are topped off with a white marabou boa -- of course. Collectors will love the only collectible Minnie Mouse doll dressed in a one-of-a-kind design by Mr. Mackie. Millennium Minnie will be available in November at an approximate retail price of $64.99.

HAPPY NEW YEAR DIL, the newest Nickelodeon(TM) Rugrats(TM) character is ready to ring in the year 2000 dressed in a top hat, festive party sash and diaper. He will be available in July and will retail at an approximate price of $12.99.

As "The Official Cars of the New Millennium," Hot Wheels products are taking off at record-breaking speeds and new larger scales. New vehicles feature devices that allow kids to creatively transform and realistically crash their cars, putting an innovative twist on traditional Hot Wheels excitement. Kids will be lined up at the starting line to experience hours of playtime fun with new Hot Wheels die-cast vehicles, tracks and playsets.

Mattel, Inc., with $4.8 billion in annual revenues, is a worldwide leader in the design, manufacture and marketing of children's products. With headquarters in El Segundo, California, Mattel has offices and facilities in 36 countries and markets its products in more than 150 nations throughout the world.

COLOR ARTWORK AVAILABLE UPON REQUEST.

SOURCE Mattel, Inc.

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