Create a viral video in which the cast of the Big Bang Theory reenacts the Stonewall riots.
Petition LGBT rights organizations to replace the rainbow flag with your company’s logo.
Create a Grindr profile for your brand and send your customers photos of your CEO’s penis.
Take a pledge to only work with LGBT-friendly sweatshops.
Fill the window displays of your brick-and-mortar stores with mannequins clad in your brand’s merch scissoring each other.
Install photo booths in all of your office’s gender-neutral bathrooms.
Hire a drag queen to visit the Indonesian factories where your products are built, and have her follow around contract laborers while screaming “YASS BITCH, WERK!”
Repurpose the AIDS activism slogan “Silence = Death” to cyberbully people who don’t use your brand’s Pride hashtag, #WeAreUs.
Use your brand’s Twitter account to clap back at homophobes by sending them discount codes for your online store. (Remember: Love trumps hate!)
Pay your interns with glitter and condoms.
If your company is undergoing layoffs, hold lip-sync competitions among employees to determine who gets fired.
Partner with LGBTQ Instagram influencers to create a social media campaign that explains to your employees why unionizing is actually heteronormative.
Author a sponsored post on BuzzFeed listing all the reasons your products are fundamental to the project of queer liberation.